IMAGES: One of the most obvious things that you can do to improve the performance of your website is to optimize the images that it uses. Afterall, the larger an image, the longer it will take to transfer to your browser. However, to really optimize the images on your site, you need to look at […]

It is always surprising to me how much room for improvement even the largest of companies have when it comes to Web performance! There are many reasons why sites remain unoptimized – but, not one of the companies owning those sites would choose to have a site that under-performs. Mostly, they have just been overcome […]

One of the latest and most visible examples of a site that is suffering due to its own success. As the prices of Bitcoin, Litecoin and Ethereum crypto currencies have soared, the number of buys and sells on Coinbase have gone “through the roof”. Because of this trade volume, Coinbase and it’s customers have experienced […]

From all appearances, Macy’s website was unable to support the number of shoppers that visited this Black Friday. A number of different messages were presented to visitors: A message advising of a “temporary shopping jam”, and then presenting a 10-second countdown before letting visitors in. Many visitors reported that the site threw additional errors after […]

One way that you can make your performance tests more realistic is to run multiple scripts at the same time – forming one test representing a blend of use cases.  Afterall, all of the visitors to your website do not follow the same set of steps upon arrival and there may be a variety of […]

There are steps that can be taken to make sure your site is performing optimally.  Improvements can always be made. As an example: Someone who has a WordPress site might think that there is nothing they can do to increase performance.  Their site performance is-what-it-is.  Nothing could be further from the truth!  A short list […]

For those needing to test their sites/applications in anticipation of the upcoming holiday spike, the window of opportunity is rapidly closing (I am writing this blog post in the final 7 days of October).  There are two things that you should take into account when making a testing decision: If you run a test and […]

If you know that there is an event coming up that will increase traffic to your website, it is best to begin testing as early as possible.  By “event”, I mean things like marketing campaigns, an appearance on a national television show, or the approach of certain holidays. While it often takes very little time […]

A “best practice” calls for making your company’s home page as lightweight as possible.  Your home page is often the first contact that a potential customer has with your company, and you always want to make a good first impression. If a potential customer is forced to wait while your page loads, they might decide […]

I have run hundreds of load tests in the last few years. The majority of customers run tests only once or twice a year – normally, in advance of expected heavy use of their site. While these customers are to be applauded for running performance tests, their sites would get a lot more benefit from […]